Paysafe provides payment solutions that power the everyday. The multinational organisation operates multiple brands across the e-cash, payments processing and digital wallets spectrum, serving over 145 million customers of varying size and scale.
Challenge
A large US gas station network serving over 2 million guests daily needed a true “Customer 360” capability across 1,000+ locations. Customer data, loyalty status, and relevant offers were fragmented across legacy systems, which meant store and support teams often waited too long to retrieve basic customer details during a live transaction.
The client also needed to move beyond static loyalty and delayed reporting by enabling real-time visibility for both business stakeholders and customers. The goal was to improve customer experience at the point of sale while creating a scalable foundation for loyalty, promotions, and analytics.
Solutions
We built a state-of-the-art SAP integration solution that connected existing on-premise services and created a unified layer to capture, manage, synchronize, and expose customer information across the enterprise. The approach focused on making customer identity, loyalty points, and eligibility data consistently available regardless of station location or point-of-sale system.
The solution was designed to support real-time consumption, so as soon as a customer profile was retrieved, the relevant promotions and offers could be returned immediately as part of the same interaction. This enabled faster service in-store and created a platform that could support continuous enhancement of loyalty and personalization capabilities.
Technologies
The legacy landscape included Visual Basic 6/8, Java, MS SQL, and Windows XP servers, which constrained performance, maintainability, and scalability. We modernized the core capability using Python 3, MuleSoft, PostgreSQL, SAP, and AWS Lambda for serverless compute, enabling a more resilient and scalable integration runtime.
This new stack allowed the client to decouple from brittle dependencies, simplify integration patterns, and support high-volume, low-latency access to customer and loyalty data across thousands of endpoints.
Innovations
A major innovation was reducing customer detail retrieval time from roughly 30 seconds to about 1 second, enabling point-of-sale teams to access customer identity and loyalty information fast enough to be useful during checkout. This improvement also created the foundation for “instant offers,” where promotions could be returned in real time as soon as the customer profile was available.
We also enabled a tier-based loyalty capability aligned with top-of-industry approaches for repeat customers, and introduced real-time analytics that served both business departments and the customer experience. The result was a system that supported immediate decisioning at the edge while providing timely insight for commercial and operational teams.
Team Structure
The delivery was executed by a compact, high-ownership team composed of three developers, one QA, and a tech lead. This structure supported rapid iteration and close collaboration with business and operational stakeholders while maintaining technical quality and consistency.
The tech lead ensured architectural alignment across legacy and modern components, while the team delivered the integrations, performance improvements, and operational readiness required for nationwide rollout.
Results
Customer details at the point of sale improved from approximately 30 seconds to around 1 second, dramatically reducing friction during transactions and enabling staff to serve customers faster. With low-latency access to profiles, the system also delivered instant offers alongside the retrieved customer data, making promotions actionable in real time rather than after the fact.
The client gained a tier-based loyalty capability suitable for high-frequency customers and introduced real-time analytics to support both business teams and the customer journey. Overall, the modernization replaced brittle legacy constraints with a scalable integration foundation capable of supporting very high daily volume across 1,000+ locations.
